Award-Winning Senior Art Director & Creative Lead | Paulo Mariano
Paulo Mariano | Senior Art Director & Creative Lead

Paulo Mariano - Senior Art Director & Creative Lead

Visual Storytelling, AI Art, and Integrated Campaigns Portfolio

Paulo Mariano is an award-winning Senior Art Director based in Lisbon, Portugal, working for major European markets including Germany and Spain. Specializing in visual storytelling and generative AI, he has led integrated campaigns for global brands such as Netflix, Emirates, and LIDL. Recognized as one of the 200 Best Digital Artists Worldwide by Lürzer's Archive in 2025, his expertise encompasses high-impact visual concepts, photography-driven design, and independent creative lead roles.


 
Direção de Arte e Storytelling Visual — Projeto Charts, O Globo Newspaper, ideation, design, photography, Creative Director, Art director, Europe, Lisbon, Portugal


Charts

Print + Illustration

Direção de Arte e Storytelling Visual — Projeto Charts, O Globo Newspaper, ideation, design, photography, Creative Director, Art director

Work calls for vacation.

A set of graphics designed to promote the Tourism content section,
featured in the economic supplement of O Globo newspaper.
Tourism and Travel Journal. With new routes every Thursday.

_
MY ROLE / Concept, Art Direction, Illustration
WHERE / LewLara TBWA
CLIENT / O Globo Newspaper







Direção de Arte e Storytelling Visual — Projeto Charts, O Globo Newspaper, ideation, design, photography, Creative Director, Art director






Direção de Arte e Storytelling Visual — Projeto Charts, O Globo Newspaper, ideation, design, photography, Creative Director, Art director




Direção de Arte e Storytelling Visual — Projeto Charts, O Globo Newspaper, ideation, design, photography, Creative Director, Art director




Paulo Mariano | Senior Art Director & Creative Lead

Paulo Mariano - Senior Art Director & Creative Lead

Visual Storytelling, AI Art, and Integrated Campaigns Portfolio


Paulo Mariano is an award-winning Senior Art Director based in Lisbon, Portugal, working for major European markets including Germany and Spain. Specializing in visual storytelling and generative AI, he has led integrated campaigns for global brands such as Netflix, Emirates, and LIDL. Recognized as one of the 200 Best Digital Artists Worldwide by Lürzer's Archive in 2025, his expertise encompasses high-impact visual concepts, photography-driven design, and independent creative lead roles.