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Paulo Mariano is a multi-disciplinary Creative Director and Senior Art Director based in Lisbon, Portugal. His portfolio showcases award-winning projects across branding, advertising, design strategy, visual communication, and creative campaigns — most recently selected for Lürzer's Archive "200 Best Digital Artists Worldwide 2025".
With a multicultural background, Paulo has developed his career across Brazil and Portugal.
Expertise: art direction, creative direction, brand identity, integrated campaigns, concept development, visual communication, illustration, typography, generative AI, editorial layout, storyboards, photography direction.
Clients: Netflix, Emirates, Benfica, Super Bock, LIDL, EDP, NOS, WOO, Gatorade, Octant, Sogrape, Bank of Brazil, Sebrae, Izidoro, Delta Cafés, Mimosa, Nacional.
With real estate prices at all-time highs and interest rates rising,
buying a house nowadays is a privilege only available to the rich, foreigners... and Lidl customers.
At Lidl, any customer can have a house. ― MY ROLE / Art Direction, Ideation
WHERE / O Escritório TEAM / Pedro Pinho, Bruno Barros, João Aragão, Sara Dias, Mariana Figuerola CLIENT / LIDL
