Get in touch
+351 962 978 723
paulomariano23@gmail.com
Hi, i´m Paulo Mariano. My passion for advertising and strategic planning is backed by more than 23 years of extensive work experience as a Senior Art Director and Creative Lead developing solutions for global brands. For the past eight years, I have been based in Lisbon, Portugal.
My focus is on visual communication and storytelling — particularly in crafting integrated campaigns, activations, and product development that capture attention and present compelling brand narratives. Hopefully, you could see in my work the attention I give to creating things that not only please the eye but are also enriched with creativity, intelligence, and soul.
Over my career, I've accumulated awards in different categories at the world's most important creative festivals, covering both the Brazilian and European markets. In recent years, I have incorporated Generative AI (Midjourney, Sora, Adobe Firefly) into my creative process — using these tools to assist in developing visual concepts, moodboards, and storyboards.
Beyond visual communication, I'm passionate about music, literature, philosophy, running, scuba diving — and being a father.
If you're looking for a multidisciplinary creative to join or lead a team, develop impactful ideas, and deliver strategic thinking with conceptual depth, I'd love to connect.
Thank you for your time. I hope to hear from you soon.
I'm available for freelancing, collaboration & commissions (EU/Remote).
"To know and work with Paulo has been a gift. A bright, cultured mind, structured upon a beautiful human being. Talent follows. His flawless technique, refined aesthetics and artistic eye. His drive to discover and innovate. His resilience and determination in face of adversity. His cleverness in ideating. All qualities that he uses to tackle small and complex projects with the same passion.
Though he is a brilliant art director, his passion for advertising took him to learn creative writing among many other things, in a continuous improvement process he designs for himself. Someone who is listened to and organized, he bears those qualities that make a great team mate and a leader.
In the end, the work speaks for itself. Go and check it out."
Pedro Pires
CEO/CCO _ Solid Dogma
December 19, 2023 - on Linkedin recommendations
Find the best questions, or at least ask better ones. Seek fresh ideas and work hard to make them happen. Inspire people and have fun.
:: Experience ::
O Escritório / Portugal - Mar 2024 _ Currently
Solid Dogma / Portugal - Jun 2019 _ Mar 2024
Torke CC / Portugal - Apr 2018 _ Mar 2019
ComOn / Portugal - Feb 2018 _ Apr 2018
Lew'Lara/TBWA / Brazil - Sep 2009 _ Dec 2017
DM9 DDB / Brazil - May 2008 _ Aug 2009
SetteGraal / Brazil - Jun 2005 _ May 2008
:: Awards & Recognition ::
ADC*E
_ Gold (Design Packaging)
_ Bronze (Design)
EFFIE Awards Brasil
_ Bronze (Services)
CCP (Creative Club Portugal)
_ Gold (Integration & Innovation)
_ Silver (Digital)
_ Bronze (Advertising)
_ TOP 5 BEST Illustrator 2024
_ TOP 5 BEST Programmer 2024
_ Bronze (Brand Experience)
_ Bronze (Digital & Social Content)
_ Bronze (Design)
_ Silver (Design)
_ Gold (Design Packaging)
_ Shortlist (Digital Emerging Exp.)
CCSP (Creative Club Brazil) & 40º YEARBOOK
_ Bronze (Direct Marketing)
_ Bronze (Design)
LUSÓFONOS
_ Gold (Media)
_ Bronze (Media)
_ Bronze (Outdoor)
M&P DESIGN - Portugal
_ Category: Illustration
_ Category: Branding
_ Category: Label
_ Category: App
DESAFIO ESTADÃO CANNES
_ Category: Branded Content
COLUNISTAS BRASIL
_ Gold (Integrated Campaign)
COLUNISTAS DESIGN
_ Silver (Branding & Corporate Design)
LÜRZER'S ARCHIVE
_ 200 Best Digital Artists Worldwide 24/25 - 5 images
_ publication 04/2023 - 8 Ads
_ publication 6/2018 - 2 Ads
_ publication 5/2015 - 4 Ads
AdAge
_ Most Popular on CREATIVITY
_ Pick of Day on CREATIVITY
AdWEEK
_ Top 5 - May 2015
Best Ads on TV
_ Best outdoor week
_ Best interactive week
:: Jury Experience ::
_ FIAP Awards 2025 - Festival Iberoamericano de la Creatividad
_ 27th CCP - Design - ShortList
_ 26th CCP - Craft Advertising - ShortList
_ 25th Abril Advertising Award - Brazil
:: Selected Clients ::
NETFLIX, Emirates, LIDL, Super Bock, SL Benfica, EDP, Sogrape, Gatorade, DELTA Cafés, Mimosa, Izidoro, Nacional, Vitalis, DHM Hotels, Ok! Teleseguros, Bank of Brazil, WOO, SONAE, O Globo Newspaper.
